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Home News

Big Brands Like Amazon and Walmart Ditch Passwords for New Passkey Tech: What It Means for You

Prashant Chaudhary by Prashant Chaudhary
November 21, 2024
in News, Scams/Hacks
Reading Time: 2 mins read
0
Big Brands Like Amazon and Walmart Ditch Passwords for New Passkey Tech What It Means for You

In an era increasingly dominated by cyber threats and data breaches, the clamour for more secure and user-friendly authentication methods has never been louder. Leading the charge towards a passwordless future, over 200 companies have now embraced the revolutionary technology of passkeys, according to recent data released by 1Password. This significant adoption marks a pivotal shift in digital security practices, showcasing passkeys as not just a trend but a staple in the making.

Big Brands Like Amazon and Walmart Ditch Passwords for New Passkey Tech What It Means for You-----
Passkeys redefine secure digital access

A Surge in Passkey Adoption: Transforming Digital Security

The landscape of digital authentication is undergoing a profound transformation with the advent of passkeys. Major corporations including Walmart, Amazon, Target, Playstation, Discord, and Canva have integrated passkey technology into their platforms, doubling the number of adopters in just the last year. This widespread adoption underscores the growing trust and reliance on passkey technology to safeguard user interactions across various sectors.

Big Brands Like Amazon and Walmart Ditch Passwords for New Passkey Tech What It Means for You-
Major brands adopt passkey technology

Unpacking Passkey Technology: A Look at Its Growth and Impact

Introduced two years ago by the FIDO Alliance, passkeys offer a more secure alternative to traditional passwords. By utilizing security keys or biometrics, passkeys eliminate common security threats associated with password theft and phishing attacks. Since its introduction, 1Password reports over 4.2 million passkeys have been stored within their service, with an average of 2.1 million passkey authentications occurring monthly.

Big Brands Like Amazon and Walmart Ditch Passwords for New Passkey Tech What It Means for You---
Biometrics replace traditional password systems

Leading the Way: 1Password’s Innovations and FIDO Alliance’s New Specifications

Continuing its advocacy for passwordless solutions, 1Password has recently launched the “Passkey Ready” tool, aimed at assisting web developers in transitioning their platforms from conventional passwords to passkeys. Furthermore, the FIDO Alliance has introduced new specifications to facilitate the easy import and export of passkeys across different password management systems, enhancing user convenience and security.

Big Brands Like Amazon and Walmart Ditch Passwords for New Passkey Tech What It Means for You----
FIDO Alliance drives security innovation

The rapid adoption of passkey technology by over 200 companies is a clear indicator of the digital world’s move towards more secure and user-friendly authentication methods. As this technology continues to evolve and integrate into our daily digital interactions, it promises not only enhanced security but also a more intuitive user experience. The passwordless future is no longer just a concept but a burgeoning reality, with passkeys leading the revolution in digital security.

Tags: BiometricsCybersecurityDigital SecurityFIDO Alliancepasskeyspasswordlessuser authentication
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